Print Portfolio – Consumer Ads

These concepts were chosen to represent my creativity and strategic problem-solving skills. Some pieces were actually produced for clients. Others were not. All ideas represented here are protected by copyright held by the clients who commissioned the work or myself.

Click on the thumbnail images below for larger views.


Jantzen Swimwear

Headline: Stress is water soluble.
Medium: poster
Copywriter: Lisa Clearlite
Art Director: Trey Phillips

La Brea Tar Pits and Museum

Headline: More asphault and dead animals. Just what you want to see after a long road trip.
Medium: newspaper
Copywriter: Lisa Clearlite
Art Director: Trey Phillips

La Brea Tar Pits and Museum

Headline: 9000 years later our first visitor still hasn’t left.
Medium: newspaper
Copywriter: Lisa Clearlite
Art Director: Trey Phillips

La Brea Tar Pits and Museum

Headline: Yabba Dabba Goo.
Medium: bus side
Copywriter: Lisa Clearlite
Art Director: Trey Phillips

Kawasaki Motors

Headline: Go out for a bite. End up in Montana.
Medium: outdoor board
Copywriter: Lisa Clearlite

Kawasaki Motors

Headline: Easy on the eye. Easy on the teeth.
Medium: outdoor board
Copywriter: Lisa Clearlite

Australian Tourist Commission

Headline: They say Australians are boisterous, fun–loving people. The trick is finding one.
Medium: full-page magazine
Copywriter: Lisa Clearlite
Art Director: Cindy Martinez

Australian Tourist Commission

Headline: Bring plenty of film. The neighbors will never believe you.
Medium: spread magazine
Copywriter: Lisa Clearlite
Art Director: Cindy Martinez

Hilton Hotels

Headline: So close to Wall Street, our soufflés rise and fall with the stock market.
Medium: small–space newspaper
Copywriter: Lisa Clearlite
Art Director: Brent Thomas

Hilton Hotels

Headline: Let us feed your clients. And their egos.
Medium: small–space newspaper
Copywriter: Lisa Clearlite
Art Director: Brent Thomas

Hilton Hotels

Headline: Many of our hotel rooms feature a lovely night light.
Medium: small–space newspaper
Copywriter: Lisa Clearlite
Art Director: Brent Thomas

Costa Mesa Tourism Board

Headline: Halfway between the face lifts and the ski lifts.
Medium: airport kiosk
Copywriter: Lisa Clearlite
Art Director: Lynn Crosswaite

Sears Craftsman

Headline: Don’t worry. If you guess wrong, we’ll replace the snips for free.
Medium: small–space newspaper
Copywriter: Lisa Clearlite
Art Director: John Painter